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THE POWER OF VINE

When the topic of anti-ageing is on the table between girlfriends, it is usually accompanied by a glass of red wine. Anti-ageing and antioxidants make a great team. And red wine, rich in antioxidants thanks to resveratrol, is a key player. In this case, we prefer a French Bordeaux. If you wonder why, keep reading…

RESVERATROL 101

Let’s start with the basics. The vine is one of the first species of plants to appear on earth. It has incredible resistance to adverse weather conditions such as cold, wind and rain, which helps live up to 120 years. Its secret’s name is resveratrol, a natural substance that the vine produces, which acts as part of its defence system to protect itself, and apparently, your skin.

Scientifically speaking, resveratrol is a natural phenol of the phytoalexins genre. This antimicrobial substance is produced by the vine in response to stress (yes, plants also suffer from it), infection and ultraviolet radiation. Are these powerful antioxidant and anti-ageing properties, the reason why resveratrol has become the subject of such a great interest in recent years.

HOW IT WORKS

Scientific studies have shown that resveratrol blocks free radicals and prevents the formation of new ones. As free radicals are thought to be responsible for cellular damage and skin ageing, the antioxidant properties of resveratrol are known to be both potent and effective. According to certain studies, even more potent than vitamin C and E.

FAST REWIND

I discovered Caudalie products on one of my trips to Paris in 2002. Back then, Caudalie – a pioneer of using resveratrol – was talking about the benefits of this natural substance, hidden in the vineyards of Château Smith Haut Lafitte, in Bordeaux, France, to the health and beauty of the skin but also to longevity. The brand was the first to file a patent for its stabilization in 1997, and this unique substance has become a true reference source ever since.

My first Caudalie experience was Eau de Beauté, a refreshing face water enriched with essential oils, one of the brand’s best sellers even today. I loved the product from the first spray, thanks to its unique scent and the coolness it left on my face.

FAST FORWARD TO PRESENT

Today, 24 years after the launch of its first product, Caudalie is at the cutting edge of anti-ageing technology. In collaboration with Dr Sinclair, a professor of genetics at Harvard University, the brand is researching – once again – resveratrol, this time combining it with a low molecular weight hyaluronic acid complex. This combination has been shown to have a positive effect on cell energy and collagen and elastin fibre structure, while it triples the skin’s natural production of hyaluronic acid. The result is maximum firming and moisturizing action while the combination of all four products (day cream, night cream, eye cream and serum) provides an almost magical effect on your skin. And yet another patent for Caudalie.

EXTRA BONUS

All Caudalie products have an excellent aroma with a direct reference to wine and the characteristic scent of the vine plant. In the new line, this fragrance is enriched with a herbal-aromatic complex, reminiscent of a botanical decoction: chamomile flowers, lavender water, essential oil, petitgrain, thyme, sage and fresh mint create a truly addictive scent.

THE NEW LINE

The new range comes with 4 + 1 products: Resveratrol [Lift] Face Lifting Soft Cream), Resveratrol [Lift] Face Lifting Moisturizer SPF20, Resveratrol [Lift] Night Infusion Cream, Resveratrol [Lift] Eye Lifting Balm, Resveratrol [Lift] Firming Serum.

I will drink a glass of red wine to Caudalie! What about you? 

CREDITS

Words:
Charitomeni Vonta

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