ITALIAN-STYLE DAILY ROUTINE FOR MEN
A new day dawns and it is a pleasure to find time to devote to yourself. The Italian art of shaving is the natural expression of true male elegance. A rewarding experience to be had together with BARBIERE, a contemporary version of a ritual passed down from generation to generation.
barbiere skincare line
It is essential to pay due attention to the facial skin for personal wellbeing and for a relaxed and impeccable look.
Two new specific formulations for men’s skin, with comfortable sensory nature and new functional capability, are now added in BARBIERE skincare line which is designed for the real needs of the modern man and for his lifestyle. They invite you to devote even just a few minutes a day to a full routine that will make you feel at ease with yourself, to be sure of your look on every occasion and to live according to the purest Italian style.
The new textures of the pleasant sensory nature and the fresh bright tones of Colonia characterise the formulations, all new and intended for different times of self- care: shaving, after-shave, beard trim, hair care, styling products and facial treatment.
TWO NEW SKINCARE PRODUCTS
The facial treatment is now enriched with the new Multi-Action Face Cream and the new Refreshing Face Cleanser.
In an increasingly connected daily life, it is essential to protect the skin from the harmful effects of Blue Light, a source of free radicals and therefore a cause of early skin aging. Multi-Action Face Cream, designed to combat exposure to digital screens and environmental agents, combines moisturising, smoothing and revitalising properties in a single formula. Atmospheric factors and pollution also require the effective purifying action of the Revitalising Face Cleanser.
REFRESHING FACE CLEANSER
Easy to apply, to experience a comfortable feeling of immediate freshness and wellbeing every day. In contact with water, its creamy texture turns into a soft foam which removes the impurities and pollution without dehydrating the skin. Its delicate formula contains Pumpkin Seed Oil and D-Panthenol, with a moisturising action, Elderflower Extract, with astringent and regenerating properties, and revitalising Rosemary Extract. After use, the pores appear less visible and the grain of the skin is refined, cleansed, and pleasantly refreshed. The skin appears smooth and stays moisturised for 6 hours.
Method of use: Apply a small amount of product on moistened face skin and massage with circular movements. Add water to create a soft foam, avoid the area around the eyes. Rinse thoroughly. Use morning and/or evening.
MULTI-ACTION FACE CREAM
A true multitasker which combines moisturising, smoothing and revitalising action. A high-performance formula with a light texture, which absorbs rapidly without leaving a greasy feeling. Hyaluronic acid keeps the skin moisturised over time. The revitalising combination of Niacinamide (B3) and Vitamin E counters free radicals. White Horehound Extract helps protect the skin from the harmful effects of pollution and the Blue Light emitted from digital screens and LEDs. Day by day the skin improves, is re-energised and moisturised.
Method of use: After having warmed the texture between the fingertips, smoothly apply a small amount on clean dry skin from the middle of the face to the outside, using the palms of the hands. Delicately dab with the tips of the fingers on the outlines of the face. Use morning and/or evening.
THE PACKAGING
An environmentally-friendly pack for both products, in line with Maison’s sustainability plan, “Acqua di Parma Futura”. The elegant outer box is made of highly-prized FSC-certified cardboard. The screw pump of the Multi-Action Face Cream can be removed and separated from the glass bottle. Part of the Refreshing Face Cleanser tube contains 50% recycled plastic (plastic recycled from post-consumer waste).
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CREDITS
Images:
Courtesy of Acqua di Parma