WE ARE ALL BODIES OF WATER
Our blue planet, our beating hearts: Water comprises both in almost equal amounts, a proportion so perfectly aligned that it’s impossible to call it coincidence. Faced with this fact, it’s clear that we cannot separate ourselves from our seas. The ocean’s wellbeing is our wellbeing, and protecting it ensures a bright future for us all.
THE OCEAN IN ALL OF US
No matter where we live—landlocked or lakeside, temperate or tropical— the ocean’s tides touch everything and everyone, connecting us as a global community whose future depends on the sea’s wellbeing.
DID YOU KNOW THAT…
50% OF EARTH’S OXYGEN COMES FROM THE OCEAN
What to do: Protect the organisms that produce it by supporting the planting of mangroves and seagrass.
THE SEA HAS BECOME 30% MORE ACIDIC IN THE PAST 200 YEARS DUE TO CARBON EMISSIONS
What to do: Take fewer car trips and save one pound of carbon for every mile not driven.
80% OF MARINE POLLUTION ORIGINATES INLAND
What to do: Get involved in neighbourhood clean-up programs—local acts have a global impact.
LA MER’S IMPACT & COMMITMENT
The sea is the source of so many wonders: oxygen that sustains us, food that nourishes us, even the kelp that fuels La Mer’s formulas. In return for these gifts, LA MER promises protection—honoured through over 15 years of support for ocean conservation efforts around the world. And it is just getting started.
2017
La Mer launches La Mer Blue Heart Oceans Fund as a way to make charitable contributions that support ocean preservation efforts.
2018
Support for the Oceano Azul Foundation leads to the discovery of the LUSO Hydrothermal Field in the Azores, a unique zone of biological, geological and chemical importance that is now declared a Marine Protected Area.
2019
With our assistance, The Nature Conservancy plants 400,000 mangroves in the Caribbean.
2020
EarthEcho’s 30X30 initiative aims to build a global youth movement to protect 30% of our ocean by 2030.
PLUS, BY THE END OF 2025
Over 75% of La Mer packaging will be recycled, recyclable, reusable, refillable or recoverable.
CREDITS
Holding Image:
Courtesy of La Mer (2020)